small team.
big brains.

The oneS who’ll push your business into the deep end.

the partners.

Penny Siebert
Founder & CEO

Strategic grandmaster and trusted advisor with 20 years leading global institutions including retail powerhouses and nonprofits. 

Sharp on business, brand, acumen and taste. Obsessed with outcomes, allergic to mediocre.

Andrew Siebert
Chief Creative Officer

Resident brand storyteller. 

Turns complexity into simplicity. Delivers big ideas and cut-through copy. 

Creatively dangerous (in the best way).

Kenny Leung
Chief Design Officer

Design craftsman with a Da Vinci streak. 

Makes everything look bold, distinctive, and yes, even sexy.

the power players.

Steve Panawek
Head of Strategy

Sees patterns before anyone else does.

Keeps the thinking honest and the direction sharp.

Jeff Krichmar
Design Director 

Delivers precision with aplomb. 

Has an eye for restraint, and another for the spectacular.